Activision’s Barbie(R) Fashion Show: An Eye for Style(TM) and Barbie(R) Horse Adventures(TM): Riding Camp Coming This Fall

Activision, Inc. (Nasdaq: ATVI) announced today that two new titles would be added to the enormously popular Barbie(R) videogame franchise: Barbie(R) Fashion Show: An Eye for Style(TM) for Nintendo DS(TM) and PC and Barbie(R) Horse Adventures(TM): Riding Camp for Wii(TM), Nintendo DS(TM), PlayStation(R)2 computer entertainment system and PC. Both titles are slated for release in Fall 2008.

Barbie(R) Fashion Show: An Eye for Style(TM), the latest addition to the Fashion Show lineup, takes players to the world of high fashion as they design their own outfits and orchestrate their own fashion show. From concept to catwalk the player will put their personalized touch on every element of the fashion show from the design of the outfits to the models’ hair, shoes, and poses to the runway colors, lighting, and music. New features include two “couples” shows where you can dress the guys as well as thousands of new clothing, fabric, and stage options!

In Barbie(R) Horse Adventures(TM): Riding Camp, players will have the ability to embark on an amazing summer adventure. Train, ride and jump with up to 5 different horse breeds, each with unique characteristics and abilities. In this quest-based game, players will undertake time trials and fetch challenges, all while earning medals and ribbons for outstanding performances.

“We have developed an exciting line of products this year that taps into the heart of the Barbie fan base with both Riding Camp and Fashion Show,” said Dave Oxford, Activision Publishing. “This is shaping up to be another exciting year in making the kinds of Barbie games that fans love and expect from our great relationship with Mattel!”

For more information on Barbie(R) videogames visit http://www.activision.com.